5 Zombie Myths of Keywords

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5 Zombie Myths of Keywords

A Search Engine Optimisation Plan in Maitland is complicated, yes, but you are probably wondering what Zombies have to do with it. Well don’t worry, (your brains are safe) all I mean is that these are some myths which just don’t seem to die, they stick around and confuse people. So for your Search Engine Optimisation Plan, let’s put the record straight today. If you have had almost anything to do with SEO you would have stumbled upon the concept of Keywords. Sadly, across my time in Search Engine Optimisation Plan in Maitland I have come across a lot of myths about Keywords that just won’t die.

MYTH 1: In your Search Engine Optimisation Plan Keywords do not matter anymore

There is also the false idea that with each one of the adjustments that have already been made, and the transformation to concept based searches, keywords don’t make a difference in 2015. This suggestion is misguided as keywords play a more vital role than ever. It’s an evolving market that is continuously changing and developing so you need to stay on top of the latest changes if you really want to succeed. Despite what occurs, keywords will always be at the core of SEO.

MYTH 2: In your Search Engine Optimisation Plan Keywords should be densely packed.

The concept that the more repeatedly a keyword is used will equate into more success is an old-fashioned idea. There is no formula relating to the density and consistent frequency of keywords closely packed together. The aim you should bear in mind is to have your particular phrases repeated throughout so that you can maximise their rate while balancing well-flowing content that stirs up a more natural feel and readability.

MYTH 3: In your Search Engine Optimisation Plan, you optimise only one keyword at a time.

Optimising only one keyword at a time was the technique circa 2005 and since all of the updates no longer can be applied to the market in 2015. If you only focus on the one keyword, then you will find that you have missed a number of opportunities. By diversifying your keyword analysis you can include the broad elements while concentrating your energy on the long-tail terms and the newer emphasis on conceptual keywords.

MYTH 4: In your Search Engine Optimisation Plan, Keywords should dominate domain names.

The days of domain names being a lengthy string on nonsensical keywords are fortunately at an end. The keyword rich domain names no longer have a lot of true worth to a domain’s visibility. This means that you should really focus not on the keywords in your domain name, but can alternatively start expanding and marketing your brand and focus on brand recognition.

MYTH 5: In your Search Engine Optimisation Plan it is acceptable to use ‘Keyword Stuffing’.

The overuse of keywords in odd and unusual ways is better referred to as keyword stuffing. By now you should know that this is not a method that would be still supported in the 2015 environment. You should stay away from alienating your readers and concentrate on the subtle and rational way to weave keywords into your content while nevertheless creating excellent and unique content.

As the CEO of Internet Marketing Experts, I understand the struggles that lots of people have when starting off the SEO, even more so when it comes to comprehending keywords and your Search Engine Optimisation Plan in Maitland. I myself ran a local business for a number of years and had to learn SEO from scratch and by a lot of trial and error. So remember to start off strong and use the information that you know. Once you have built that groundwork, learn as much as possible about SEO and be patient with the outcomes. If you come to a stage when you are unsure, or want to set your business apart from the rest, then consider having a chat to an SEO professional.

call Internet Marketing Experts Maitland on 1300 595 013 or visit, www.internetmarketingexpertsMaitland.com.au

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